A New Classroom & Course for the New Year
Posted by Erica on January 2, 2010 · 10 Comments
Photo from The Hague’s Nationaal Archief
I’m excited to be embarking on a new educational adventure this year! My new classroom will be in the Broadcast Communication Program at BCIT and the Continuing Studies Department at Capilano University. At both schools I will be teaching Interactive Storytelling. Not completely sure, but I do think these are two of the first Interactive Storytelling Courses at Post Secondary Institutions in Canada.
So what is Interactive Storytelling?
I define Interactive Storytelling, as storytelling across platforms of media, some of which are interactive, allowing the audience to interact with the story itself, if they so choose.
For the purposes of these classes, whilst we will be looking at examples of other forms of interactivity, such as ARGs and Gaming, the focus of the class will be on using different forms of social media (such as blogs, twitter, facebook, blip.fm, flickr, podcasting..etc) to make traditional stories (such as novels, films, tv, articles, radio, plays, brands …etc) more interactive. Through the course of the class, the participants will use these social media tools to build an interactive component to a project of their own. This can be a project that they have developed in the past, are currently working on or are just using as a tool to experiment with telling stories interactively.
Who is this course for?
Anybody who has a story to tell, whether it is that of a place, a brand, a novel, a play or a film or TV series.
Here are the details on the two courses:
- Course Code: CRN 10020 – Interactive Storytelling
- 6 week course
- Tuesday Nights from 18:30 – 21:30 (6:30 – 9:30 pm)
- North Shore Campus
- March 2, 2010 – April 6, 2010
- This is a non-credited course through Continuing Studies.
- Course Code: BCST 1073 – Interactive Storytelling
- 10 – 12 week course
- 3 – 3 1/2 hours a week
- Course Date Pending: Either April or September
- This is a credited course through the Broadcast Communications Program, but don’t let that scare you off, as it is open to the public and you do not have to be a full time student to take it.
Also stay tuned for an Interactive Storytelling Course for Youth during the Spring Break with the Delta School District!
Filed under Events, News · Tagged with BCIT, BCST 1073, Broadcast Comunications, Capilano University, Continuing Studies, CRN 10020, delta school district, Erica Hargreave, interactive storytelling, social media, storytelling, traditional media
Brands Can Be Storytellers too!
Posted by Erica on August 31, 2009 · Leave a Comment
A common misconception that we encounter with people when we tell them that we are interactive storytellers is that we create dynamic stories for children or that we strictly work with traditional stories in the form of books, movies, television series and films to make their stories more dynamic and interactive. This is a myth (although we do indeed work with traditional stories to make them more interactive, but our stories are not limited to traditional stories).
Storytelling is an age old art and tradition that allows us to pass on information in a manner that will be remembered. The most powerful ad campaigns build a story around their product or company. Similarly the most powerful political campaigns or actors have been adept at building stories around themselves. This is what creates brands that people remember. It doesn’t matter how old we get, everybody loves a good story and if you can create one around your brand, people will remember you. Dove for example was brilliant in the building of ad campaigns that made them synonymous with embracing the real female body in all of it’s curves.
Now when we talk interactive storytelling, we are simply referring to making your story more dynamic and allowing your audience or customers to become a part of your story by interacting within it. Storytellers have done this for ages with dance, sound effects, song and costumes, when they have their audience present. The beauty of technology and the age of social media is we can now allow our audience to become a part of our story, even if they are not in the same room as us, the same city, the same country, or even the same hemisphere.
To explore interactive brand storytelling some more, join me (Erica Hargreave) for a Back to School with Kontent workshop tomorrow (Tuesday September 1st) evening on Creating Interactive Brand Stories.
Filed under Events, News, Stories In Action · Tagged with back to school, Back to School with Kontent, brand, brand stories, branding, Dove, Erica Hargreave, interactive storytelling, kontent creative, power of story, storytelling
Delta School District = a Social Media History Maker
Posted by Erica on June 22, 2009 · Leave a Comment
Cross-post from DSD Youth Activities

Pretty impressed with the forward thinking of the Delta School District, as as far I am aware they will be one of the first school districts in Canada to fully embrace social media this summer, by actually offering students a course in it.
That’s right, the Delta School District is having me teach two mini-courses this summer on ‘Blogging and Storytelling’ and I’m pretty gosh, darn excited about it. I love Interactive Storytelling (which is a part of what using social media tools to tell story is), I love to share knowledge (especially that which excites me) and I love working with young people and seeing them get excited about learning.
So details on the classes? Here they are:
BLOGGING – STORYTELLING RESPONSIBLY & SAFELY (ages 10 – 15)
If our youth are going to blog, tweet or fire up flickr photos – on the new information highways – then might it be wise to teach them to do it in both a socially responsible and personally safe fashion? Join media arts specialist and Delta teacher Erica Hargreave as she helps students create their stories and characters online in a safe and responsible manner. This week of storytelling explores the use of social media tools which are becoming more and more a part of their lives. And of course … don’t forget your digital camera!
Fee: $70
ID 8153 July 6 -10 9:00 – 11:00 am Seaquam Secondary
ID 8154 July 13 – 17 1:00 – 3:00 pm Delta Secondary
Nervous about your child learning how to use social media? Well, I hate to say it, but it is just like sex. You can hide it from them, but that doesn’t mean they’re not going to experiment on their own. By showing young people the cool things they can do with social media and storytelling, we can encourage them to be safe, show them how to be safe and how to use the tools responsibly. I also might add, that it is the knowledge of how to use these tools safely and responsibly that a lot of businesses are looking to young people for guidance, opening those that know how to do this to a lot of opportunity.
Hope to see you and your young storytellers this summer!
Filed under Ahimsa Kids, Events, News · Tagged with blogging, delta school district, dsd, Erica Hargreave, flickr, intereactive storyteller, responsibly, safety, social media, storytelling, twitter, WordPress, youtube
Chicks Who Click Hit Vancouver!!!
Posted by Erica on June 14, 2009 · Leave a Comment
A few of you have been asking about Tris Hussey’s and my upcoming workshops and where you can sign up. Those are still on the horizon, but in the mean time there is another exciting event coming to town where you can learn the ins and outs of utilizing social media in your storytelling and other aspects of your business and personal life. That’s right Chicks Who Click are coming to town on June 26th and 27th.
What’s that you ask?
Chicks who Click is an initiative born in Colorado thats designed to bring dynamic women together with minds that are creative, connected and looking to collaborate and be the best in their fields with social media.
Does that mean that you need to be a leader in social media to attend?
Absolutely not. The event is designed to foster women starting to utilize Social Media and provide those already using Social Media with growth opportunities.
So should you come and will you gain from the experience?
Absolutely.
For those of you curious to learn more, here’s what the event looks like:
Friday, June 26, 2009
5:00 p.m.
Chicks who Mix: Tweet-up at the Alibi Room
Saturday, June 27, 2009
8:00-8:30
Breakfast and Networking8:30-9:30
Via Livecast from Seattle-Monica Guzman, from the Seattle Post Intelligencer9:45-10:45
“Twitter: Tweeting, Following & Finding” -Monica Hamburg11:00-12:00
“Breaking the Glass Ceiling-Women in Tech Start-ups”-Megan Cole, Victoria Revay, Alexandra Samuel, moderated by Boris Mann12:15-1:15
Lunch
Carrie McCarthy-Marketing your image-online and off.1:30-2:30
“Connecting Communities-Traditional Media and New Media”-Erica Hargreave3:45-5:00
“Privacy vs Transparency-Where do you draw the line?”- Gillian Shaw, Rebecca Bolwitt, Erica Hargreave, Moderated by Doyle Albee5:30-?
Chicks who Mix Cocktail Party and Networking
Filed under Events, News · Tagged with alexandra Samual, boris mann, carrie mccarthy, Chicks who Click, conferences, doyle albee, Erica Hargreave, Gillian Shaw, megan cole, miss 604, monica guzman, monica hamburg, rebacca bolwitt, social media, Vancouver, victoria revay, women
The Yorkton Film Festival Goes Interactive
Posted by Erica on May 18, 2009 · Leave a Comment
Most excited to be heading off to the Yorkton Film Festival this week with Tris Hussey (from m2o) and Emme Rogers.
The three of us, along with locals, Richard Gustin, Karen Brownlee, and Lee Robertson will be demoing Interactive Storytelling to the Festival by telling the Festivals story through tweets, snapping pics, blogging and possibly even shooting a bit of video. Much of this is very new to both the film world and Saskatchewan, so we will be posting some basic how-to set-up various social media platform posts on Bridging Media. We will also be talking a fair bit about characters on the web there. We even did a podcast with @SookieBonTemps (the True Blood character Sookie Stackhouse on Twitter) that you should be able to find there later this week. For the lighter side of the Festival (or as Emme likes to call them festivities) check out Emme’s posts on Being Emme.

Designed by Mitch Doll
The main highlight of the festival for us is the Interactive Storytelling Panel on Friday May 22 from 1:30 – 4 pm Saskatchewan time, 12:30 – 3 pm PST. Very excited about this panel as it is all about what I am passionate about – Interactive Storytelling. We will be talking about building stories and characters interactively with the audience, using social media tools to effectively tell stories and further your projects, and discuss the future of media. Joining me on the panel is Richard Gustin (former head storyteller at SCN), Gresham Bradley (Director of On-line Development at e-cast in New Zealand), and Peter Raymont (Executive Producer of the Border). Emme is also insisting that she’s going to be making an appearance (apparently the lack of an invitation hasn’t dissuaded her) and Tris will be our in the audience online panelist driving the traffic and conversation online along with Lee Robertson and Karen Brownlee. We are really hoping some of our social media savvy friends from Vancouver and elsewhere will jump into the online conversation during the panel – the tag is #yff09 – as we want to highlight the sort of talent out there that the producers and broadcasters in the room should be bringing on to their projects. I know for sure that both @SookieBonTemps and @LordLikely are planning on hopping into the conversation.
Stay Tuned for more from Yorkton (mainly on Bridging Media, m2o, A View from the Isle and Being Emme)!
Filed under Events, News · Tagged with @SookieBonTemps, Being Emme, Bridging Media, Emme Rogers, Erica Hargreave, Gresham Bradley, interactive storytelling, Karen Brownlee, Leader Post, Lee Robertson, Lord Likely, m2o, Peter Raymont, Richard Gustin, Saskatchewan, social media, tris hussey, True Blood, twitter, yff09, Yorkton, Yorkton Film Festival
Launching Ahimsa Media 2.0
Posted by Erica on May 4, 2009 · Leave a Comment
Welcome everyone to the new and improved Ahimsa Media!!
As many of you are aware, Ahimsa Media has been undergoing some changes over the past year and a half, shifting our focus from Traditional Broadcast and Video Production to New, Social and Emerging Media Storytelling and we are loving it! In the busyness, it’s taken a while to update and rebuild the Ahimsa Media site to reflect our current focus and work, but here it is at long last!!!
So what are we up to these days?
Our main focus is on New, Emerging and Social Media Storytelling.
What does that mean? Well, that we consult with Traditional Media (films, tv series, video, books, magazines, writers, directors, advertisers ..etc), Businesses and Corporations to help them tell their stories to the new and interactive Social Media space. This involves building aspects of their stories online in an interactive manner or telling the behind the scenes story of the making of. An example of this would be Being Emme, one author’s adventures in the writing of her novels. We also built the original Sexy In Van City (2008), helped with the online promotion of the Vancouver Theatrical Release of Mark Leiren-Young’s The Green Chain, and are currently consulting on menvent.
As an accompaniment to New, Emerging and Social Media Storytelling Consulting, we are also busy educating on New, Emerging and Social Media Storytelling.
Educational Initiatives have included:
- building Bridging Media with Megan Cole
- helping Achilles Media tell the stories of the 2008 nextMEDIA and the BANFF Television Festival online
- co-producing the 2009 WIFF New Media Day with Maayan Cohen and Danika Dinsmore.
Upcoming educational initiatives include:
- New, Emerging and Social Media Classes and Workshops taught by Tris Hussey and Erica Hargreave
- participating on a panel on Interactive Storytelling at the Yorkton Film Festival
- teaching two Social Media Storytelling Classes to teens through the Delta School District
Aside from that, we are busy as always with a few Traditional Media Projects. The current projects include:
- writing the scripts and education packages for four BC Health related ESL Videos for ELSA Net
- writing the educational package for the movie, The Green Chain
- regularly contributing to Cloverleaf Country Magazine
Filed under News · Tagged with 2.0, Ahimsa Media, Being Emme, Bridging Media, courses, emerging media, Emme Rogers, Erica Hargreave, interactive storytelling, menvent, new media, social media, storytelling, traditional media, tris hussey, workshops
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