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Recognizing the Importance of Story
I’m doing a workshop tonight on ‘Creating Interactive Brand Stories’ with Kontent Creative and hence a bit of research. Came across this Cannes Film Festival Short Story Winner, which really rings true on how important ‘telling story’ can be: Historia de un letrero [youtube=http://www.youtube.com/watch?v=zyGEEamz7ZM]
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Brands Can Be Storytellers too!
A common misconception that we encounter with people when we tell them that we are interactive storytellers is that we create dynamic stories for children or that we strictly work with traditional stories in the form of books, movies, television series and films to make their stories more dynamic and interactive. This is a myth…
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Back to School With Kontent
Summer is winding down, and with it my days of zaniness. Time to buckle down to more serious matters, like interactive storytelling! Excited to be a part of Kontent Creative’s Summer School with a workshop on Interactive Brand Storytelling: Creating Interactive Brand Stories Tuesday, September 1, 2009 at 7pm – 9pm No matter how many…