Making Twitter History in Yorkton, Saskatchewan

A very cool thing happened to us at this years Yorkton Film Festival.  We hit the ‘top ten trending twitter topics’!

Festival Social Media Team: Lee, Karen & Tris tweeting away

Festival Social Media Team: Lee, Karen & Tris tweeting away

Now I know what some of you are thinking, so what, we do that all the time at various events here in Vancouver.  Well, what made this hit on the ‘top ten trending twitter topics’ so exciting for both Tris Hussey and myself is that it was the twitter community following along on the Interactive Storytelling Panel conversation from outside of the room that drove us up to the ‘top ten trending twitter topics’.  To the best of Tris’ and my knowledge this had only ever been done with conferences and events from inside the room.  Definitely a twitter first for both Tris and I.

yff09 delegate, Joanne MacDonald, tweeting for the first time.

yff09 delegate, Joanne MacDonald, tweeting for the first time.

To make this even more exciting, this happened whilst one of the main points that we were getting across is that social media is about community and building the community around you. The twitter community demoed this for the festival delegates in real time, as they illustrated to the room how a conversation could go beyond four-walls and those that could not be present could still be a part of the conversation.  The highlight of this for me was not during the panel, but at the awards gala, when @heckofamom could not be present at festival to see her sister, Teresa MacInnes win two Golden Sheaf Awards for ‘Norm’, but she could follow along in real time on twitter and be a part of the night with her parents, brother-in-law and Teresa.  My eyes welled up with tears and I got all choked up when they thanked Tris and I at the end of the evening.

Teresa & her husband, Kent winning the Golden Sheaf for Best of Festival for Norm

Teresa & her husband, Kent winning the Golden Sheaf for Best of Festival for ‘Norm’

Community is also the factor that makes the Yorkton Film Festival so special to me. This Film Festival is a whole community event that the families of Yorkton, Saskatchewan put on for the film community.  The community made us dinner every night for heavens sake.  It was pretty gosh, darn special and I feel incredibly fortunate for having been a part of it.

Members of the Yorkton Red Hat Society at Opening Night

Members of the Yorkton Red Hat Society at Opening Night

An enormous thank you to the twitter community, Yorkton community and yff09 delegates for making this years Yorkton Film Festival so very special to us!

Raising a glass to the following tweeters:

From Outside the Room:

From Inside the Room:

Ahimsa Media