A New Classroom & Course for the New Year
Posted by Erica on January 2, 2010 · 10 Comments
Photo from The Hague’s Nationaal Archief
I’m excited to be embarking on a new educational adventure this year! My new classroom will be in the Broadcast Communication Program at BCIT and the Continuing Studies Department at Capilano University. At both schools I will be teaching Interactive Storytelling. Not completely sure, but I do think these are two of the first Interactive Storytelling Courses at Post Secondary Institutions in Canada.
So what is Interactive Storytelling?
I define Interactive Storytelling, as storytelling across platforms of media, some of which are interactive, allowing the audience to interact with the story itself, if they so choose.
For the purposes of these classes, whilst we will be looking at examples of other forms of interactivity, such as ARGs and Gaming, the focus of the class will be on using different forms of social media (such as blogs, twitter, facebook, blip.fm, flickr, podcasting..etc) to make traditional stories (such as novels, films, tv, articles, radio, plays, brands …etc) more interactive. Through the course of the class, the participants will use these social media tools to build an interactive component to a project of their own. This can be a project that they have developed in the past, are currently working on or are just using as a tool to experiment with telling stories interactively.
Who is this course for?
Anybody who has a story to tell, whether it is that of a place, a brand, a novel, a play or a film or TV series.
Here are the details on the two courses:
- Course Code: CRN 10020 – Interactive Storytelling
- 6 week course
- Tuesday Nights from 18:30 – 21:30 (6:30 – 9:30 pm)
- North Shore Campus
- March 2, 2010 – April 6, 2010
- This is a non-credited course through Continuing Studies.
- Course Code: BCST 1073 – Interactive Storytelling
- 10 – 12 week course
- 3 – 3 1/2 hours a week
- Course Date Pending: Either April or September
- This is a credited course through the Broadcast Communications Program, but don’t let that scare you off, as it is open to the public and you do not have to be a full time student to take it.
Also stay tuned for an Interactive Storytelling Course for Youth during the Spring Break with the Delta School District!
Filed under Events, News · Tagged with BCIT, BCST 1073, Broadcast Comunications, Capilano University, Continuing Studies, CRN 10020, delta school district, Erica Hargreave, interactive storytelling, social media, storytelling, traditional media
Brands Can Be Storytellers too!
Posted by Erica on August 31, 2009 · Leave a Comment
A common misconception that we encounter with people when we tell them that we are interactive storytellers is that we create dynamic stories for children or that we strictly work with traditional stories in the form of books, movies, television series and films to make their stories more dynamic and interactive. This is a myth (although we do indeed work with traditional stories to make them more interactive, but our stories are not limited to traditional stories).
Storytelling is an age old art and tradition that allows us to pass on information in a manner that will be remembered. The most powerful ad campaigns build a story around their product or company. Similarly the most powerful political campaigns or actors have been adept at building stories around themselves. This is what creates brands that people remember. It doesn’t matter how old we get, everybody loves a good story and if you can create one around your brand, people will remember you. Dove for example was brilliant in the building of ad campaigns that made them synonymous with embracing the real female body in all of it’s curves.
Now when we talk interactive storytelling, we are simply referring to making your story more dynamic and allowing your audience or customers to become a part of your story by interacting within it. Storytellers have done this for ages with dance, sound effects, song and costumes, when they have their audience present. The beauty of technology and the age of social media is we can now allow our audience to become a part of our story, even if they are not in the same room as us, the same city, the same country, or even the same hemisphere.
To explore interactive brand storytelling some more, join me (Erica Hargreave) for a Back to School with Kontent workshop tomorrow (Tuesday September 1st) evening on Creating Interactive Brand Stories.
Filed under Events, News, Stories In Action · Tagged with back to school, Back to School with Kontent, brand, brand stories, branding, Dove, Erica Hargreave, interactive storytelling, kontent creative, power of story, storytelling
Delta School District = a Social Media History Maker
Posted by Erica on June 22, 2009 · Leave a Comment
Cross-post from DSD Youth Activities

Pretty impressed with the forward thinking of the Delta School District, as as far I am aware they will be one of the first school districts in Canada to fully embrace social media this summer, by actually offering students a course in it.
That’s right, the Delta School District is having me teach two mini-courses this summer on ‘Blogging and Storytelling’ and I’m pretty gosh, darn excited about it. I love Interactive Storytelling (which is a part of what using social media tools to tell story is), I love to share knowledge (especially that which excites me) and I love working with young people and seeing them get excited about learning.
So details on the classes? Here they are:
BLOGGING – STORYTELLING RESPONSIBLY & SAFELY (ages 10 – 15)
If our youth are going to blog, tweet or fire up flickr photos – on the new information highways – then might it be wise to teach them to do it in both a socially responsible and personally safe fashion? Join media arts specialist and Delta teacher Erica Hargreave as she helps students create their stories and characters online in a safe and responsible manner. This week of storytelling explores the use of social media tools which are becoming more and more a part of their lives. And of course … don’t forget your digital camera!
Fee: $70
ID 8153 July 6 -10 9:00 – 11:00 am Seaquam Secondary
ID 8154 July 13 – 17 1:00 – 3:00 pm Delta Secondary
Nervous about your child learning how to use social media? Well, I hate to say it, but it is just like sex. You can hide it from them, but that doesn’t mean they’re not going to experiment on their own. By showing young people the cool things they can do with social media and storytelling, we can encourage them to be safe, show them how to be safe and how to use the tools responsibly. I also might add, that it is the knowledge of how to use these tools safely and responsibly that a lot of businesses are looking to young people for guidance, opening those that know how to do this to a lot of opportunity.
Hope to see you and your young storytellers this summer!
Filed under Events, News · Tagged with blogging, delta school district, dsd, Erica Hargreave, flickr, intereactive storyteller, responsibly, safety, social media, storytelling, twitter, WordPress, youtube
Launching Ahimsa Media 2.0
Posted by Erica on May 4, 2009 · Leave a Comment
Welcome everyone to the new and improved Ahimsa Media!!
As many of you are aware, Ahimsa Media has been undergoing some changes over the past year and a half, shifting our focus from Traditional Broadcast and Video Production to New, Social and Emerging Media Storytelling and we are loving it! In the busyness, it’s taken a while to update and rebuild the Ahimsa Media site to reflect our current focus and work, but here it is at long last!!!
So what are we up to these days?
Our main focus is on New, Emerging and Social Media Storytelling.
What does that mean? Well, that we consult with Traditional Media (films, tv series, video, books, magazines, writers, directors, advertisers ..etc), Businesses and Corporations to help them tell their stories to the new and interactive Social Media space. This involves building aspects of their stories online in an interactive manner or telling the behind the scenes story of the making of. An example of this would be Being Emme, one author’s adventures in the writing of her novels. We also built the original Sexy In Van City (2008), helped with the online promotion of the Vancouver Theatrical Release of Mark Leiren-Young’s The Green Chain, and are currently consulting on menvent.
As an accompaniment to New, Emerging and Social Media Storytelling Consulting, we are also busy educating on New, Emerging and Social Media Storytelling.
Educational Initiatives have included:
- building Bridging Media with Megan Cole
- helping Achilles Media tell the stories of the 2008 nextMEDIA and the BANFF Television Festival online
- co-producing the 2009 WIFF New Media Day with Maayan Cohen and Danika Dinsmore.
Upcoming educational initiatives include:
- New, Emerging and Social Media Classes and Workshops taught by Tris Hussey and Erica Hargreave
- participating on a panel on Interactive Storytelling at the Yorkton Film Festival
- teaching two Social Media Storytelling Classes to teens through the Delta School District
Aside from that, we are busy as always with a few Traditional Media Projects. The current projects include:
- writing the scripts and education packages for four BC Health related ESL Videos for ELSA Net
- writing the educational package for the movie, The Green Chain
- regularly contributing to Cloverleaf Country Magazine
Filed under News · Tagged with 2.0, Ahimsa Media, Being Emme, Bridging Media, courses, emerging media, Emme Rogers, Erica Hargreave, interactive storytelling, menvent, new media, social media, storytelling, traditional media, tris hussey, workshops
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